The Marketing Matters Podcast with Mark Vogel

17
Apr

2 - Big Data vs Marketing Research

Is there still a need for traditional market research when we have near-immediate customer data available to us?  In episode 2 of the Marketing Matters podcast, Mark Vogel illustrates how big data and marketing research works together to create high-performance marketing plans.

Makes sure to subscribe to the feed to stay up to date on all things marketing.

Podcast Feed: 
MarketingMattersPodcast.podbean.com/feed/

More information at:
AvantMarketing.blogspot.com

10
Apr

1 - From Mad Men to Mad Marketing

 

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Welcome to Marketing Matters, a brand new podcast by Mark Vogel of the Avant Marketing Group. In this first episode Mark covers the evolution of marketing including the role of advertising agencies. 

 

Follow the Marketing Matters Podcast to keep up with all things marketing.

 

More information at: http://avantmarketing.blogspot.com/